Electric bike sales boom in Germany
BENCHMARK
1.4 Million electric bikes were sold in Germany in 2019. Germany is rather good at gathering data on bike sales. The data is collected by the German industry association ‘Zweirad-Industriep-Verband’ (ZIV).
“What started with a sales growth of 11.5% in 2015 has been accelerating since. Of course this is about e-bikes which are so rapidly gaining in popularity in Germany that in 2019 sales growth in units stood at a huge 39%. In absolute numbers 1.36 million e-bikes were sold on Europe’s biggest bike market.”
E-Bike Sales in Germany Keeps Accelerating with 1.4 Million Sold in 2019, Jack Oortwijn, Bike EU, 12 Mar 2020
Sales per category
“For the first time ZIV has broken down the 1.4 million e-bikes sold into categories. It shows e-trekking models are the most sold ones with a 36 percent share in total sales; e-city bikes stands at 31 percent followed by e-MTBs at 26.5% and e-cargo bikes at 4%. Speed pedelecs and e-road bikes each scored a share of 0.5% and 1.5% ‘others’.”
E-Bike Sales in Germany Keeps Accelerating with 1.4 Million Sold in 2019, Jack Oortwijn, Bike EU, 12 Mar 2020
How much are the sales worth?
“Sales in euros of regular bicycles as well as e-bikes came in at 4.23 billion euro; a 34% increase on the 2018 total for bike sales. Including P&A production and sales the 2019 turnover total for the German industry stands at some 7 billion euro.”
E-Bike Sales in Germany Keeps Accelerating with 1.4 Million Sold in 2019, Jack Oortwijn, Bike EU, 12 Mar 2020
Figure : Bike only bridge connecting the north and south of the city. Freiburg im Breisgau, Germany.